Insiders' Forum for Videogame Advertising

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17 hours ago
'Wackiest Viral Marketing Campaigns'

'Wackiest Viral Marketing Campaigns'

ABC News compiles a short list of strange but successful viral video campaigns, including one effort just exposed as a sneaky sneaker push from Reebok

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18 hours ago
Where the money goes for MMO games

Where the money goes for MMO games

Industry Gamers shares data from a Gamesindustry.com report breaking down how MMO gamers in the US and Europe spend their money, in a market estimated at $4.7 billion in 2009

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1 day ago
Oscar night recap

Oscar night recap

ABC and the Academy Awards recap last night’s winners and highlights

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1 day ago
Fave film taglines, per Adweek

Fave film taglines, per Adweek

Adweek compiles their list of favorites among slogans used to push movies since 1980

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1 day ago
Live on Rock Band Network

Live on Rock Band Network

As MTV Games and Harmonix take Rock Band Network live, the Macon Telegraph writes about their experience with the service and what range of artists users can expect

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4 days ago
Exclusive Q&A: Wanda Meloni, founder of M2 Research

Exclusive Q&A: Wanda Meloni, founder of M2 Research

Wanda Meloni, veteran analyst and founder of M2 Research, grants us an exclusive interview to talk about the firm and her outlook on the game industry

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4 days ago
Nintendo's outlook for 2010

Nintendo's outlook for 2010

VentureBeat gets insight from Nintendo US marketing head Cammie Dunaway on the company’s position in the console market and its slate of big games coming to DS and Wii

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5 days ago
'Ten logistical commandments for trade show exhibitors'

'Ten logistical commandments for trade show exhibitors'

With GDC in sight and E3 on the horizon, Industry Gamers offers a checklist to help with trade show planning

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6 days ago
Preview of Facebook's GDC keynote

Preview of Facebook's GDC keynote

Facebook game platform manager Gareth Davis gives Forbes a preview of his talk at this month’s Game Developers Conference, discussing the social game landscape

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6 days ago
Biting the hands that auto-feed

Biting the hands that auto-feed

FastCompany makes the case for marketers avoiding the spam-like practice of using third-party apps to broadcast generic feeds across different social media nets

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