Jacoby Jones of the Baltimore Ravens set an NFL postseason record with a 108-yard kickoff return against the San Francisco 49ers in Super Bowl XLVII in New Orleans on Sunday night. This had implications for Gardiners Furniture or Baltimore, which promised refunds for customers who bought furniture from the store between Thursday and 3 PM Sunday if the Ravens returned a kick for a touchdown.
"That was amazing!" posted the store shortly after the Jones touchdown. "Furniture is FREE! If you made a purchase this weekend, it's your lucky day. Go Ravens!"
Gardiners advertising and marketing manager Kasee Lehrl indicated that the store had an insurance policy to cover the marketing gimmick and will be giving out $600,000 of free furniture.