EA Sports is bringing its Madden NFL football videogame franchise to Facebook. EA Sports president Peter Moore in a Bloomberg TV interview that the publisher is planning a Facebook Madden game, saying that the move is “to make Madden more accessible.” Moore also said that a version of the game for the social net would be a “simpler experience” than EA’s NFL games for console. EA Sports spokesman David Tinson told Bloomberg that no official announcement or date has been set for the Madden Facebook game. Bloomberg points to EA’s $400 million acquisition of Playfish last year as evidence of the publisher's desire to become a big player in the social game space. Read more at Bloomberg.
